Netto har skjult alle cigaretter. Det har mindsket salget med omkring 5 procent. Indsatsen kommer som en del af en kampagne om at skabe en røgfri generation i 2030.
Kampagnen er et samarbejde mellem Kræftens Bekæmpelse og TrygFonden. Den har støtte fra regeringen og tager afsæt i WHO’s rammekonvention om tobak.
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